Launches a new 15L Jar for the Guntur market & Appoints Jaya Agencies, Ahwanam as distributors for Guntur District
GUNTUR 23rd January, 2015: Naturralle Refined Sunflower Oil flagship brand of Saraiwwalaa Agrr Refineries Limited (SARL) sets a new milestone by winning the prestigious award of “Asia’s Most Promising Brands 2014”conferred by World Consulting & Research Corporation (WCRC). This certification brings to fore companies and brands that have shown tremendous growth in the past few years and made it to the top due to their focused efforts and innovative marketing strategies.
Earlier in 2014 SARL unveiled a new improved product and packaging for all the SKU’s under their flagship brand ‘Naturralle’. Naturralle Refined Sunflower oil is clear, lite and low absorbing with the goodness of nature. Naturralle Refined Sunflower Oil is rich in Omega 6 with Vitamins A,D & E.
SARL also introduced a new 15 L Jar for the Guntur market . The new 15L jar is the only SKU from any edible oil company with a tap. This innovation in packaging and design of Naturralle Refined Sunflower oil has been conceptualized keeping in requirement of the Indian consumers and minimize the wastage. The beautifully crafted, easy to store and convenient to use packaging of Naturralle is an ideal choice for households and commercial establishments.
Speaking on the occasion Shri K.S.Rao, General Manager, Sales and Marketing, SARL said, “This is proud moment for the brand “Naturralle” and its customers. It speaks of the excellent quality and service that the brand offers its consumers in Andhra Pradesh, Telangana, Karnataka, Maharashtra and Chattisgarh. We are extremely delighted to receive the Award from Asia’s leading brand rating & ranking company WCRC. It reiterates our commitment towards delivering the best products to our consumers which are manufactured in compliance with the world class hygiene & safety norms.”
He further added that “Our Endeavour is to provide high quality products in convenient packs for our customers. We have introduced the first 15 L jar with a tap to bring ease of use and minimize the wastage with Naturralle. To make our products easily available to the customers we initiated the special campaign “Har Ghar Mein Naturralle” by strengthening our distribution network. In Guntur, we have appointed Jaya Agencies, Ahwanam as a new distributor to ensure wide spread availability of Naturralle refined sunflower oil in the nook and corner of Guntur District. We share a special connect with the people of Guntur and are confident that they will adopt Naturralle refined sunflower oil packed with the taste of good health from our state of the art refinery at Krishnapatnam in Andhra Pradesh which helps us ensure strict quality & hygiene parameters. We are confident that with our strong distribution network and superior quality we will ensure ‘Har Ghar Mein Naturralle ‘shortly.”