Leading internet company Yahoo! India announced the launch of ‘Movieplex‘ service which will allow online users to enjoy licensed full-length Bollywood movies for free. To provide a piracy-free, quality entertainment experience Yahoo! India will collaborate with movie production houses to bring thousands of local Bollywood movies online for the users.
Entertainment being the leading category in online video content consumption ahead of news and sports content, advertisers will get an opportunity to connect with their target audiences through immersive video content. Currently over 9.1 billion users watch online videos every month.
Speaking on the occasion MD of Yahoo! India Arun Tadanki said, “Over 30 million Internet users consume 1.7 billion videos every month across India. With the increasing demand for online video, both consumers and content providers are looking for a trusted destination where quality content can be consumed in a piracy-free environment at their leisure.”
