India Social: How Social Media is Leading the Charge and Changing the Country By Ankit Lal

Ankit Lal has rendered a mesmerizing recognition in the role of Social Media Strategist. India Social is his latest creation in the literary paradigm. Highly praised by important dignitaries including Sri Arvind Kejriwal, Chief Minister of Delhi this book vindicates certain facts and figures about the gradual evolvement of social media in the Indian economy and society. Any news becomes viral through Facebook and WhatsApp. It has both pros and con effects. From Mumbai attack, 2014 Lok Sabha election (NaMo effect), Nirbhaya murder case, Notebandhi, GST issues– everything is covered in the book. But social media being a part of electronic media has to play an unbiased role for the overall development of the society. This can only be perceived if general public makes an open eye to the ongoing incidents without any compunction. 

The book sites an example of awareness and social conscientiousness amidst social injustice jeopardize. As a harbinger in social strategist movement Ankit here attempts to look beyond the surface level  to decipher those undercurrent happenings  and thus giving us a crystal clear picture of the actual scenario.   

Must read this book by Ankit Lal to know how Social Media revolution took place in India for the first time. So, don’t be late. You might just regret missing out on a copy of this gem. 

Book Details:-        

Author: Ankit Lal
Publisher: Hachette India Publishing Year: 2017
ISBN-13: 9789351952121 ISBN-10: 9351952126
Cover: Paperback No. Of Pages: 312
MRP: Rs 299 Buy From:
Denizen of Dreamland

About Denizen of Dreamland

I am Denizen of Dreamland, born and brought up in cosmopolitan South kolkata. Since childhood I do prefer to make certain necessary and unnecessary changes in my day to day life as anything monotonous bores me a philosophy towards life is "Living it through moments without being too critical and skeptical towards it". I have an analytical and empathetic mind which helps me to understand and retrospect any situation or any individual in an unique way.


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